About Naima

About Naima

Hi, I'm Naima Hassan

Hi, I’m Naima Hassan — a holistic coach, corporate leader, and mother of four.

You and I both know that achieving the corner office or running a successful business isn't enough to feel truly fulfilled.

I help high-achieving women and leaders break free from the subconscious patterns that keep them stuck in cycles of overthinking, perfectionism, burnout, and self-doubt so they can lead, live, and succeed in a way that feels authentically aligned, powerfully confident, and completely free.

For years, I was the one who held it all together.

The strong one. The reliable one. The high-performer.

I spent most of my life pushing myself to prove I was capable — all while navigating the unique challenges of being an immigrant, a woman of color, and a working mother.

I’ve worked in the corporate world for over two decades and have spent the past 5 years in leadership. Have you ever wondered why, even at the top, you still feel like you're running on empty, constantly anticipating the next crisis instead of celebrating your success? I’ve seen how much unspoken pressure women carry, and how often we trade our inner peace for a prestigious title.

That changed for me when I stopped striving for external success and started doing the deep inner work, healing what was underneath the pressure, perfectionism, and overachievement.

Today, I guide women through the same kind of transformation.

My approach blends subconscious reprogramming, nervous system regulation, shadow work, identity integration, and mindset coaching — with grounded, real-life leadership insight.

This isn’t surface-level coaching.

It’s deep, embodied work that shifts how you lead yourself, so instead of the constant mental chatter and the paralyzing fear of not being enough, you'll feel a deep, unshakable calm and clarity in every part of your life.

I still work in corporate leadership and I use this work every day to support my team and influence change from the inside. Because I believe true leadership starts with who you are being, not just what you are doing.

Credentials & Training

✔ 5 years in corporate leadership and 20+ years in corporate environments

✔ Certified NLP & Hypnotherapy Practitioner

✔ Executive & Transformational Coaching (certification in progress)

✔ Trained in subconscious reprogramming, identity work, and nervous system regulation

A few things that shape my work:

I’m an immigrant and experienced war as a child so I understand resilience, survival, and safety from the inside out.

I’m a mother of four so I know how to hold space for both structure and softness, growth and grace.

I lead with empathy but speak with honesty, and I’ll challenge you when something needs to shift.

I coach from lived experience, not theory, because I’ve done this work myself.

Work with me

1:1 Coaching

Specifically for high-achieving women ready to lead with confidence, clarity, and ease.

Through a blend of subconscious rewiring, nervous system regulation, and shadow work, we uncover the hidden patterns that keep you stuck in pressure, performance, and self-doubt.

Together, we create deep internal shifts that expand your leadership, presence, and power without burnout.

If you’re done hustling for your worth and ready to rise fully as yourself, this is for you.

Rewiring Session

A deep 1:1 session designed to recalibrate your subconscious and nervous system.

Through gentle rewiring and emotional release, we dissolve limiting patterns and anchor new ways of thinking, feeling, and responding so change feels natural, not effortful.

Leadership workshops

Designed to elevate leadership, resilience, and performance from the inside out.

These immersive workshops blend nervous system insight, subconscious patterning, and practical leadership tools to create lasting behavioural change.

For teams and high-achieving women, each session shifts how people lead and perform — not just how they think.

Leaders leave with clarity, grounded confidence, and the ability to lead with presence and power.

Your Breakthrough Begins Here


Hundreds of women have used this work to unlock confidence, clarity, and lasting transformation.

This isn’t about chasing more, it’s about releasing what no longer serves you, so you can rise with power and purpose.

There’s a version of you that doesn’t shrink, doesn’t doubt, and doesn’t hustle to prove.

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She’s already within reach, and if you’re ready, I’m here to help you step into her.

TESTIMONIALS

What others are saying

Working with Naima has been a truly transformative experience. She has a remarkable ability to create clarity, increase self-awareness, and support lasting personal change.

Nicole

Working with Naima really exceeded my expectations! I had many self-doubts and was always putting a lot of pressure on myself, thinking I am not enough and feeling like I need to work even harder - nevertheless how good e.g. my performance reviews were I just focused on the negative aspects. But Naima helped me discover my true self as a confident woman and not hide anymore behind old beliefs which settled deep down from past experiences. In her sessions we are working with hypnosis which helps me to really go down into my subconsciousness and work on the core of my habits.

Nina

Naima revealed layers of my personality I never knew existed. Years of therapists and coaches didn’t deliver even 1% of what I discovered with her. This isn’t something you can explain, you have to experience it.

Elena

Lead with you Heart and Soul

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